by Xander Wegscheider | Oct 7, 2021 | Marketing 101
So, you’ve finally decided to use Discord for marketing? Discord started off as a platform for gamers. Over the course of the pandemic, it reached a much wider audience. People discovered it was an easy way to talk to your friends and family. Influencers have been... 
by Xander Wegscheider | Sep 30, 2021 | Marketing 101
It’s no secret that Discord has become a hot topic over the past year. What was once a platform targeted at gamers is now something much larger with over 150 million active monthly users and 300 million registered accounts currently. So, can you use Discord for... 
by Xander Wegscheider | Sep 23, 2021 | Marketing 101
We’ve previously talked about the importance of leveraging niche sites to boost your business. Today we’re covering marketing on the rapidly growing platform. But before we get into how to use Discord for business, you’ll probably want to know what... 
by Xander Wegscheider | Jan 13, 2021 | Content Marketing, Marketing 101
We don’t even need to have 8 reasons why relationship marketing is better than transactional marketing. Rand Fishkin said it in just a few words: “The best way to suck at marketing is viewing everything you do as a transaction”. Let it sink in for a... 
by Xander Wegscheider | Jun 4, 2020 | Content Marketing, Marketing 101, SEO
In the first two parts of this guide, we covered the basics of SEO. You now have a general understanding of what Search Engine Optimization is and how Search Engines work. You also know that the holy grail of SEO is to rank on Google’s first SERP – that’s... 
by Xander Wegscheider | May 8, 2020 | Content Marketing, Marketing 101, SEO
How do Search Engines work? In Part 1 of our SEO guide, you learned about the basic concept of SEO. Now that you’re all warmed up, we can slowly start to get a little more specific. Let’s get to it! Search Engine Optimization is all about maximizing your organic reach...