by Xander Wegscheider | Mar 11, 2020 | Marketing 101
The importance of Ideal Customer Profiles! (Hint: it will make your life easier) Why you should care about your Ideal Customer Profile! Why do we need an ideal customer profile? What is it? And how is it different from buyer personas? Let’s try illustrating it with a... ![How to easily create your buyer persona! [FREE template]](https://www.scienceanddonuts.com/wp-content/uploads/2020/03/Buyer-Persona-Header-1080x600.jpg)
by Xander Wegscheider | Mar 4, 2020 | Marketing 101
If you’re selling products or services and are not creating buyer personas, please start NOW! In our post about the importance of psychographic targeting, we discussed the difficulties of selling a broom stick to Jon Snow. We calculated the chances of success at...