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Why you should use Content Marketing
Content Marketing is one of the most important aspects of a modern marketing strategy. Companies that have implemented a sound content marketing strategy reported 3X more leads at 62% less cost. The bond you create with your clients through content marketing will make selling your products and services a breeze!
Check out some of our projects below.
How you should use Content Marketing?
You will typically use content marketing on Social Media, your blog or in email campaigns. The main goal should be to create value for your clients and nourish the bond between them and you.
Content Marketing on Social Media is an absolute must if you want to connect with your audience. Whether it’s B2B on LinkedIn or B2C on Instagram or TikTok, Social Media is the place where we should start.
We see a blog as the center of a sound content marketing strategy. Articles on your blog are perfect to boost your SEO. Much of the content can be repurposed for Social Media, Email, or other media such as video or podcast.
Apart from written content, you could also consider using video and audio for your content marketing strategy. We’ll help you to create your professional podcast or the next image video for your YouTube channel.
What you can expect from us
We love creating content and we love doing it to help your business. You’ll be in good hands!
You want to be noticed and recognized out there. A clear and unique tone of voice and an interesting corporate design (colors, fonts, visuals etc.) are essential to establish your brand online. We will guide you along the entire process and create all content according to your corporate identity.
Our content creation process is highly personalized and tailored to you and your company. You basically get a social media expert on your team.
Together, we’ll work on a content strategy that will boost your reach to new and existing clients. We will analyze your existing content and tell you exactly where there’s potential for optimization.
With interesting story-telling and impactful visuals we’ll drive awareness, engagement and make your products and services stand out. Together, we’ll work on a killer-strategy.
Search Engine Optimization (SEO)
Our content creation process makes sure that all content is search engine optimized. This means we are increasing your chances being found online by potential clients when they key in search queries in Google.
We use industry-leading tools and techniques to understand the pain points and needs of your audience and improve your ranking, organic traffic and eventually conversion.
We make you more visible through targeted keyword research, competitor analysis, content audits, content gap analysis and ongoing content creation support for your social media, blog, etc.
Call to Action (CTA)
If you don’t tell your audience what to do, they are not going to do it. Calls to Action are clear messages in your social media posts, your blog articles or on your website that tell your audience to take a specific action.
We will craft content with clear calls to action in mind. This way we make sure to funnel additional traffic to your website, increase newsletter signups or drive additional conversions. CTAs are a crucial part of your marketing strategy.
In case you were wondering. We’re offering our content creation services in two different languages: English and German! More languages will follow soon.
Consultation & Support
We are there for you along the entire content creation process. We’re making sure that you fully understand what we’re doing and why we’re doing it.
Companies we’ve helped
Yeah, you’re right… We can tell you stories all day long so why don’t you check what our customers have to say?
Through content creation by Science & Donuts, we created awareness and received business requests from companies that were not even on our radar – we now have business partners in Turkey, Spain, Sweden, or the Czech Republic.
I appreciated Science & Donuts’ unique way of putting content together with fresh ideas. It was great to have a sparring partner to discuss and bounce off new ideas for our online and offline marketing.
Science & Donuts came highly recommended when we needed a Social Media Consultant. Their service is fantastic: very fast & very professional! We can really recommend working with them!
Shoot us a message!
If you need help with your next project, require additional information about one of our services or just want to get to know us better, drop us a message and we'll get back to you in a jiffy.
We promise we hate spam as much as you do.